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content writing
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How Structure and Language Choices Impact Prompt Engineering for LLMs
Choose a prompt: Your output should embody brevity. Or: Your output should demonstrate brevity. This isn’t a trick question. It’s a practical problem in the age of ChatGPT, Gemini, Claude — or whatever flavor of generative AI (genAI) large language model (LLM) you prefer. Because interestingly (and frustratingly), when you interact with genAI LLMs, the…
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ChatGPT Vs Gemini Vs Prompting: Experimenting with GenAI Output Quality & CORE Heuristics
Comparing ChatGPT and Gemini output and developing online content heuristics
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You’re Wrong about Generative AI for Long-Form Content
Why is generative AI so stupid for long-form content? Well, it’s not. McKinsey estimates generative AI will add $2.6 trillion in value to the world economy — and you’re missing out because you can’t use it properly.